Sales Training
Custom Product Sales Training
GP Strategies develops fully scalable, blended training programs that integrate product knowledge,
sales skills, sales operations skills, and brand advocacy. We tailor each program
to your corporate needs, as well as the nuances of the geographic regions in which
you sell.
Inspire reps to sell your product—and your brand.
GP Strategies’ custom product sales training solutions are designed to increase your
sales by changing the behavior of your sales reps during sales transactions. We
inspire sales reps to become advocates for your company’s products, services,
and brands.
Our programs are completely customized for your brand, product, sales methodology,
and industry to ensure that each one of your salespeople:
- Is aware of your product
- Has brand loyalty and preference for your product
- Has in-depth product knowledge
- Is able to apply sales skills specific to each of your products
Lay the foundation for successful product launches.
With countless new product launches under our belts, GP Strategies knows how to help your salespeople
take full advantage of this once-in-a-lifetime sales opportunity—even if your
product is still in the beta or prototype stage when training begins. We support
your launch with training that encompasses product knowledge, specialized sales
skills, and brand-advocacy tactics customized to your new product. Then we support
the actual sale by converting our product knowledge into brochures, user guides,
and post-sale literature that breed ongoing excitement and loyalty among your customers.
Access the right training whenever, wherever you need it.
Our deliverables range from the development of a single custom course to the development,
deployment, and ongoing support of blended programs that can be localized and delivered
worldwide. We develop, deliver, and support all training modes, working with you
to identify the right mix of:
Achieve results with GP Strategies’ sales training programs.
GP Strategies’ custom product training programs have long track record of proven results.
Here are just a few examples:
- A Fortune 500 company reported that in the first 9 months after launching a training
program—with sales skills and system process training courseware—they
realized a 300% ROI.
- A key GP Strategies client reported that sales representatives who completed training sold
63% more in their first 90 days on the job than sales representatives who did not
complete training.
- A high-tech client found that 70% of sales representatives agree that the training
program helps them tell customers what is unique about this client’s product.
Contact us today to learn more about GP Strategies’ custom product sales training programs: